It’s Never Too Soon to Plan for 2020
Having a plan for anything is very important and there are a myriad of sayings to back this up, ranging from Ben Franklin’s “Failing to plan is planning to fail” to Antoine de Saint-Exupéry’s “A goal without a plan is just a wish.” As we approach September, the back-to-school mentality kicks in regardless of how long ago we were in school and it’s a great time to get organized and start planning…
Podcasts and Videos as Marketing Tools
A podcast is a Portable On-Demand (broad)Cast. It is generally an audio file, but can be in video format. The audience download the file, to watch or listen to on their computer, smartphone, tablet or MP3 player. Podcasts generate brand awareness and engagement and build thought leadership, which can result in increased sales and increased web traffic. According to Apple, there are over 550,000…