Dec 7, 2016

Four Powerhouse Blogs to Kick-Start Your 2017 PR Plans

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Whew! 2016 is almost over, and personally, I’m ready to start a new year. To preserve the sanctity of this blog, I won’t speak on the political events of the past twelve months, but – regardless of where you stood within the various social or cultural happenings of 2016 – I think we can all

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Aug 24, 2016

How To Transform Transit into Training to Enhance Your Skills

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How many times a day do you find yourself acting on auto-pilot, having gotten from Point A to Point B with no exact recollection of how (other than that fleeting moment you whispered an unkind word under your breath at the driver who cut you off on the freeway)? I can say pretty confidently that

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Jun 15, 2016

The Proof Is In The Pitch

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Our email accounts are a sacred space, constantly under the threat of unwelcome intrusion from unknown sources. We have become increasingly suspicious of any non-familiar messages that make their way past our spam filter. No one likes receiving a barrage of unsolicited emails. This is especially true for reporters, who receive countless emails every single

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Jan 27, 2016

Top 5 Books To Sharpen Your PR Skills

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One thing our CEO and founder, Nicole Rodrigues, encourages us to do is never stop learning in our professional and personal lives. One of our favorite ways to learn is by reading, so today on our blog we are sharing our top five books for those who want to sharpen their PR knowledge: 1. Pitch Perfect: How

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