Jan 25, 2017

MEET THE NRPR #DREAMTEAM: ALEX ANDERSON

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Another month, another installment of our “Meet the NRPR #DREAMTEAM” series on the blog! Today, we’re introducing you to Alex Anderson, one of NRPR Group’s incredible Assistant Account Executives! We’re very lucky to have Alex on our team, and we can’t wait for you to get to know her better. Name: Alex Anderson Position: Assistant

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Dec 21, 2016

Happy Holidays from NRPR Group! Four Tips to End the Year Right

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How the heck did the holidays sneak up so quickly?! It seems like just yesterday we were enjoying the long summer days and warmer weather (though, let’s be honest, not too much warmer, since the lowest we go in Los Angeles is typically a rare mid-40’s). In any case, we can hardly contain our excitement,

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Nov 9, 2016

The Importance of Thought Leadership

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If you’re looking for a way to help establish yourself as a great professional in your industry, we cannot stress enough the importance of thought leadership. Whether you’re writing for a personal blog, a company blog, or even a third party outlet, contributing thought leadership pieces is one of the most important things you can

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Nov 2, 2016

Essential Skills and Traits All PR Pros Should Have

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The public relations industry is a very competitive field, full of inspired newcomers hoping to stake their claim and prove they have what it takes to climb the ranks and become a PRo. So, what does that take? Our honest answer: many, many things. We could go on and on about all of the traits

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Oct 26, 2016

Four PR Lessons We Learned from Disney Villains

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Halloween is just around the corner, and we’re feeling inspired by the evil villains who stir up the scenes in some of our most beloved Disney stories. We love that our favorite characters always manage to come out on top, but we also know they must first overcome both trials and tribulations in the face

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Oct 19, 2016

MEET THE NRPR #DREAMTEAM: JENNIFER BUONANTONY

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Another month, another installment of our “Meet the NRPR #DREAMTEAM” series on the blog! Today, we’re introducing you to Jennifer Buonantony, our Senior Account Executive. Jen is as intelligent, kind and witty as they come, and we love having her and her radiant personality in our group. Not only do her hard work and PR

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Aug 17, 2016

Best PRactices: Writing the Perfect Pitch

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If anybody has had to learn quickly what it takes to write a meaningful, informed pitch – it’s me. When I was first hired at NRPR Group at the beginning of the year, I came on as the Digital Marketing Manager. I didn’t formally study public relations in college, nor did I have much previous

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Aug 10, 2016

Best PRactices: Tips for Running a Successful Blog

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At NRPR Group, we value two key practices in establishing yourself as a brand: thoughtful exposure and, on the social side, being everywhere that potential clients and competitors might be. From having a great online presence through your website and social media pages, to regularly releasing insightful thought leadership pieces through third-party publications, to hosting

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Aug 3, 2016

Newsjacking 101: How To Tap into What’s Trending to Secure Client Coverage

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You may remember the terribly embarrassing (yet admittedly hilarious) moment when Steve Harvey named the Colombian beauty, Ariadna Gutiérrez, Miss Universe 2015. Social media immediately erupted with funny memes mocking the host’s egregious flub, like “Happy Friday! … no, wait sorry, it’s Monday. My bad.” Poor Ariadna cried with shock, sadness and humiliation as the

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Jul 20, 2016

ROUNDUP: Apps for The “On-The-Go” PRo

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As a Public Relations professional, you are always on the go and constantly in need of tools to inform you and to help you make decisions.  However, in this current sharing economy of new apps launching every day, you can make life a little easier for yourself by utilizing apps that enhance your efficiency and

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