Aug 10, 2016

Best PRactices: Tips for Running a Successful Blog

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At NRPR Group, we value two key practices in establishing yourself as a brand: thoughtful exposure and, on the social side, being everywhere that potential clients and competitors might be. From having a great online presence through your website and social media pages, to regularly releasing insightful thought leadership pieces through third-party publications, to hosting

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May 11, 2016

Throw a Bone to the Underdog(s) to Build a Better Brand

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These days, it seems like every business urges you to “Like us on Facebook” or “Follow us on Twitter.” That’s great and all, since shameless plugging is necessary to grow a business’ channels, but what about showing some love for the other guys? When was the last time you heard Coca-Cola say, “Follow us on LinkedIn,” or Kraft

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Apr 13, 2016

Why Content Calendars Matter: The Most Important Tool for Social Planners

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Are social media specialists psychic? No, not exactly. But we CAN see into the future. How, you ask? We use content calendars when planning social media campaigns and posts. We’ve answered some of the most commonly asked questions about content calendars below: What is a content calendar? A content calendar is a document that is

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Mar 9, 2016

A Picture Is Worth a Thousand… Bucks. The Business of Instagram.

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Instagram is the second most popular social media network in the world, reporting more than 400 million active users today. With that many people all in one place, there’s no doubt brands utilizing the platform can see major dollar signs! Instagram has quickly become an essential element of social media marketing due to its rapid growth in

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Feb 26, 2016

Nicole Rodrigues Speaks on “Instafamous, Now What” Panel

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Nicole Rodrigues, founder and CEO of NRPR Group, was recently invited to speak on the “Instafamous, Now What” panel presented by TrendyMii. The discussion was February’s installment of TrendyMii’s Stylers Panel, a monthly event created by journalist Kiera Renee to help educate young entrepreneurs about branding, marketing, and overall best practices for using social media to to reach

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Feb 17, 2016

Best PRactices for Instagram: The Basics

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You’re sitting on the train, in a waiting room, or just killing time. You want to see what your friends are up to, but don’t care to read too much about it. Naturally, you take to Instagram – the Facebook-owned mobile social platform where users upload photos or short videos for their friends to see in

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Dec 16, 2015

Best PRactices for Facebook

Best PRractices for Facebook

Social media has drastically changed since the introduction of the first media platforms in 2002. In 2004, our lives were forever changed after Mark Zuckerberg introduced Facebook. It’s become a powerful tool for many companies, even the ones who are moving on to incorporate Instagram, Twitter, Snapchat, and others into their social media mixes. It goes

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Oct 7, 2014

Up Your Social Media Game With These Upcoming Events

Living in the digital age, we are always trying to up our ante when it comes to staying relevant online. We live in a world run by social media through websites such as Facebook, Twitter, Instagram, and Youtube. Social media has paved the way to create connections and networks instantaneously. It is essential for any

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