Happy birthday to us! On June 4, NRPR Group celebrated its fourth anniversary. Since the company’s inception, not only has NRPR Group grown its massive client roster from zero to 80+ projects and long-term contracts, but now boasts a committed team of 15 members across the San Francisco Bay Area, Los Angeles, Las Vegas, and soon New York. The agency continues to attract clients whose leaders, including CEOs and CMOs, understand and respect the art of strategic Public Relations.
Our leader, founder and CEO Nicole Rodrigues explains,“The national average for female-owned business is usually less than five years. I feel blessed to see that every single year NRPR has been around we grow stronger and stronger. In just four years, we’ve produced a digital magazine, a podcast, a newsletter, a strong social media presence, an award-winning video series, expansions to multiple cities, created a non-profit company, and more. Proud is an understatement. NRPR has done many amazing things and I still feel as if this is just the beginning. Looking forward to making year-five another agency best!”
Having worked at agencies in northern and southern California, while creating strategies for key players in the consumer, digital entertainment, mobile and other industries, Rodrigues experienced, first hand, how these digitally-driven brands needed more than what traditional PR firms were offering. More tech startups, especially in the mobile space, continue to pop up in Los Angeles, Las Vegas, and other regions, and Rodrigues saw the opportunity to step up to the plate and offer a solution for the tech, mobile, consumer products, and entertainment brands whose needs were not being met by traditional firms. At the same time, gaining a true understanding of how the entertainment and consumer industries are run in Los Angeles gives NRPR’s San Francisco Bay Area-based clients a competitive advantage because the Company understands how to strategically bridge the gap between Silicon Valley and Silicon Beach.
With that realization, Rodrigues founded NRPR Group in June 2014 as the first ever strategic positioning agency in Beverly Hills, using the previous years of industry experience she had built up, to change the way PR was done. Now, in her 18th year in the industry, she is proud of the empire she continues to create and equally proud of the top-notch talent she’s been able to retain.
NRPR Group looks forward to continuing to provide top notch service to its clients and leading the PR industry in the right direction in year five.