Blog

Jun 12, 2019

Five Aging SEO Tactics People Need To Stop Using – Jodie Manners

SEO 6.12.19

Search Engine Optimization (SEO) is already far more complex than most of us would like it to be. So, once you’ve found something that works, you should stick with it, right? Not so much! SEO is an evolving field, with search engines updating their algorithms all of the time. Much of what you learnt a

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Jun 5, 2019

Contagious Inspiration

Contagious Inspiration

It’s easy to picture a workplace in which the flu or a cold is passed around the office. However, attitude can also be contagious and a bad mood can spread just as quickly as the flu. Whether one refers to it as emotional contagion, positive intelligence, or my favorite, introduced to me by a fellow

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May 29, 2019

A Beginner’s Guide to Brand Collaboration – Ellan Dineen

Branding 5.29.19

Brand collaboration, or co-branding is “a strategic marketing and advertising partnership between two brands wherein the success of one brand brings success to its partner brand, too.” In short, brand collaboration is when brands unify in order to market products or services that are relevant to each of them. Your guide to brand collaboration By

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May 22, 2019

Hot Times, Summer in the Office

Summer fun 5.22.19

The unofficial start to summer—Memorial Day—is the weekend and warmer weather and perhaps slower workloads are on their way. In the past, this blog has offered tips for decluttering, organizing, networking, and checking email while on vacation. While these are all noteworthy summer activities, this blog will look at how to keep employees happy in

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May 15, 2019

What it Means to be a Leader

Leadership

What kind of leader are you? Are you a leader who believes that it’s “my way or the highway?” or a laissez-faire leader who lets employees do as they please? Or are you a leader who tries to inspire others to learn and succeed? There have been myriad books written on leadership style and quite

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May 8, 2019

Leadership Lessons from Moms

Mother's Day 2019

This Sunday, May 12 is Mother’s Day. We all owe much to our mothers from giving us life, food, clothing, shelter and, most of all guidance and support to help us to develop the best within us. I’d like to share with you some valuable lessons mothers teach us that can be very useful in

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May 1, 2019

Does Your Email Send the Right Message?

Email 9.5.18

Although we spend more time texting and less time on face-to-face and phone conversations in our personal lives, in the business world, email remains the dominant form of communication, according to an August 2018 survey conducted by Adobe. While email is convenient, with over 200 billion sent daily, and often effective as a communication medium,

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Apr 24, 2019

Lessons from Take our Daughters and Sons to Work Day

Take Child to Work 4.24.19

Every year on the fourth Thursday in April, offices and parents commemorate National Take our Daughters and Sons to Work Day. The day began as Take our Daughters to Work Day in 1993 by the Ms. Foundation for Women and was rebranded in 2003 as “Take Our Children to Work Day” to be more inclusive

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Apr 17, 2019

Life Lessons We can Learn from Accountants in Tax Season

accountant image 4.24.18

Everyone, from the Beatles in their Taxman song, to a teenager who’s holding their first paycheck statement, complains about paying taxes. For hardworking accountants, tax season is the busiest time of the year when work time far outweighs leisure time. We can, however, learn much from accountants on how to cope with busyness, maintain some

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Apr 10, 2019

It’s Spring, Time to get Outdoors

Spring Outdoors 4.10.19

We have all heard of seasonal affective disorder (SAD), a form of wintertime depression associated with lack of light which inhibits the production of serotonin. Ivy Cheung, author of Impact of Windows and Daylight Exposure on Overall Health and Sleep Quality of Office Workers found that workers who experienced little exposure to windows and sunlight

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