Aug 14, 2019

Podcasts and Videos as Marketing Tools

Podcasts 8.14.19

A podcast is a Portable On-Demand (broad)Cast. It is generally an audio file, but can be in video format. The audience download the file, to watch or listen to on their computer, smartphone, tablet or MP3 player. Podcasts generate brand awareness and engagement and build thought leadership, which can result in increased sales and increased

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Aug 6, 2019

Help Wanted: Top Traits For a Great Fit for a Career in PR

Traits 8.7.19

“Good help is hard to find” is a common expression in the world of public relations. We’re also a fan of the phrase, “ You can teach skills, but not attitude. When an agency or an in-house department needs to hire public relations staff, there are a few key traits that new hires should have:

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